Privacy Policy


This Privacy Policy explains how AdsHelper Sdn. Bhd. ("AdsHelper", "we", "us") collects, uses, shares and protects personal data when you visit our website, create an account, or use our services, including NOVA and our other AI agent features (the "Services"). It is issued in accordance with the Personal Data Protection Act 2010 of Malaysia ("PDPA"). By using the Services you agree to the handling of your personal data as described here.

Who This Applies To
The Services are intended for businesses and individuals aged 18 or above. We do not knowingly collect personal data from children.

Personal Data We Collect
  • Account details: your name, email address, phone number, password, and the profile information you give us. If you sign up or log in with Facebook or Google, we receive your name and email address from that account.
  • Business information: your business profile, products, images, logos and other content you upload or create, such as banners, landing pages, ads and posts.
  • Connected accounts: when you connect Facebook, Instagram, Google Ads or WhatsApp, we receive access permissions for those accounts and the data needed to run the features you use, such as ad accounts, pages, campaigns and their performance.
  • Messages: the content of your conversations with NOVA and our AI agent on the dashboard or WhatsApp, and messages sent and received through the WhatsApp features you use.
  • Billing information: your plan, payment history, billing and company details, and the information required for e-invoicing, such as tax identification and registration or ID numbers. Card details are entered directly with our payment processors; we do not store your full card number.
  • Usage and device information: IP address, approximate location, browser and device type, pages visited, and actions taken in the Services.
  • Your customers' data: leads, contacts and messages collected through your landing pages, forms and WhatsApp. See "Data You Collect About Your Customers" below.
How We Use Your Personal Data
  • To create and manage your account and provide the Services you use.
  • To run the AI agent features: generating strategies, copy, images, landing pages and replies, and creating, publishing and reporting on campaigns on your instruction.
  • To process payments, issue invoices and e-invoices, and keep billing records.
  • To provide customer support and respond to your requests.
  • To send you service messages, and marketing about our products by email or WhatsApp. You can opt out of marketing at any time (see "Your Choices").
  • To keep the Services secure, prevent fraud and abuse, and enforce our Terms of Use.
  • To understand how the Services are used and improve them.
  • To comply with the law.
AI Processing
To provide the AI agent features, the content you give the AI, such as your business information, messages and images, is sent to AI service providers (for example OpenAI, Anthropic, Google and Stability AI) to generate a response. These providers process it on our behalf to return the result. Please do not share sensitive personal data with the AI that it does not need.

Who We Share Personal Data With
We do not sell your personal data. We share it only with:
  • Service providers who help us run the Services, including hosting (Amazon Web Services), payment processing (such as Stripe), email delivery, live chat support, analytics, and the AI service providers above, each under obligations to keep it confidential.
  • The platforms you connect and instruct us to act on, such as Meta (Facebook, Instagram, WhatsApp) and Google, which handle data under their own privacy policies.
  • Government authorities where required, such as LHDN for e-invoicing, or where needed to comply with the law, enforce our terms, or protect the rights, property or safety of AdsHelper, our users or others.
  • A buyer or successor if our business is reorganised, merged or sold.
Transfers Outside Malaysia
Our servers and some of our service providers, including the AI service providers, are located outside Malaysia, so your personal data may be stored and processed in other countries. When we transfer personal data outside Malaysia, we take reasonable steps to ensure it is protected to a standard comparable to the PDPA.

Google User Data
When you sign in with Google or connect a Google Ads account, we use the data we receive only to provide and improve the features you use, such as signing you in and creating, managing and reporting on your Google Ads campaigns. AdsHelper's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements. We do not use Google user data for advertising, sell it, or use it to train general AI models.

Data You Collect About Your Customers
Leads, contacts and messages you collect through AdsHelper belong to you. You decide how they are used, and you are responsible for collecting and using them lawfully. AdsHelper processes this data on your behalf only to provide the Services to you.

Cookies and Tracking
We use cookies and similar technologies to keep you signed in, remember your preferences, understand how our website is used, and measure our advertising. This includes analytics and advertising tools from third parties such as Google, Meta and OpenAI. You can block or delete cookies in your browser settings, but some parts of the Services may not work properly without them.

How We Protect Your Data
Your data is transmitted over encrypted connections (HTTPS) and stored on secured servers that only authorised personnel can access. Payments are handled by our payment processors and card numbers are not stored on our servers. No system is completely secure; if a data breach affects your personal data, we will notify the authorities and you as required by law.

How Long We Keep Your Data
We keep your personal data for as long as your account exists and as needed to provide the Services. When you ask us to delete your data, we delete it and keep only your billing and tax records, which we are required by law to keep for seven years.

Your Rights
Under the PDPA you may ask to access the personal data we hold about you, correct it, or receive a copy of it. You can update most of your details yourself in your account profile. You may also withdraw your consent or limit how we use your data, though some Services may then no longer be available to you. To make a request, email info@adshelper.com. We may need to verify your identity, and we will respond within the time required by law.

Your Choices
You can unsubscribe from marketing emails using the link in each email, and stop marketing messages on WhatsApp by replying STOP. You will still receive messages needed to run your account, such as billing and security notices.

Data Deletion Request
You have the right to request the deletion of your personal data. To submit a data deletion request, please email info@adshelper.com with the subject line "Data Deletion Request" and include:
  • Your full name
  • The email address associated with your account
  • Any relevant details about the data you wish to have deleted
Once we receive your request, we will verify your identity and complete the deletion within 30 days, keeping only the billing and tax records described above.

Changes to This Policy
We may update this Privacy Policy from time to time. The date of the latest change is shown at the bottom of this page, and for significant changes we may also notify you by email. Your continued use of the Services after an update means you accept the updated policy.

Contacting Us
For any question or request about this Privacy Policy or your personal data, contact us at:

AdsHelper Sdn. Bhd.
19-1, Jalan Icon City,
14000 Bukit Mertajam,
Penang, Malaysia.
info@adshelper.com
+60 11-5981 2686

Last Edited on 2026-10-02